Campaigns allow you to ensure that all content marketing output is tailor-made for specific audience, carries the right messaging, at the right time and is evaluated against business relevant metrics. Use Campaigns to minimize marketing resource waste involved in producing and promoting irrelevant content.
Template based Automated Content Production
Automate your entire content development process through powerful Campaign templates that automatically create Editorial Calendar entries based on template configuration.
Advanced Performance Measurement
Slice and dice your automatically imported Campaign performance data to assess both the effectiveness and efficiency of your Content Marketing efforts.
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